EastCoast WebCraft — class registration and billing for Atlantic Canada's studios and clubs

Your studio's registrations, families, and billing — one local partner

We craft the web. You run the show.

StudioCore runs your classes, registrations, and billing. We set it up for you, your family records stay yours, and there is no lock-in and no booking tax. Built for dance, gymnastics, martial arts, yoga & pilates, and fitness studios and clubs across Atlantic Canada.

Sound familiar?

Four ways the admin, and the software meant to fix it, work against the studio.

Admin that won't keep up

E-transfers and spreadsheets work until the studio gets busy. Then payments slip, records fall behind, and evenings go to chasing missed payments and declined cards.

Sign-ups that stall

If registering means a phone call, a DM, or a form that fights back on a phone, people give up partway. Each one was a member you nearly had.

Software that costs more than it should

Some platforms tie you to 12–36-month lock-in contracts that renew automatically, and take a cut of the first purchase from every new client a marketplace app sends you. Your software vendor is competing with you for your own members.

No working website

No schedule online, no way to register, no way to pay. Every enquiry becomes a phone call or a DM, and every newcomer has to take your word for it.

Two ways in — same platform

Whether you are leaving a system that fights you or starting from nothing, you end up in the same place: registration and records that stop eating your evenings.

Still on paper and spreadsheets?

Get your schedule online and take registrations from day one. On the Studio and Established plans, payments run automatically too.

We set it up and teach you to run it in an onboarding session. When you want a full website around it, the options are below.

Start with a free Studio Snapshot
Monthly, no lock-in

Three plans, one platform

Pick the plan that fits your studio today and change it as you grow. In CAD, before HST.

Starter

Get organized and take registrations online.

$59 CAD /month
  • Up to 75 students
  • One owner login
  • Classes, schedule & online registration
  • Family accounts — parent → children
  • Capacity & waitlists
  • Class email, rosters & attendance
  • E-transfer & cash tracking
  • Your logo on your studio's pages
Request a callback

Established

No limits as you grow.

$179 CAD /month
  • Unlimited students
  • Unlimited logins
  • Everything in Studio
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Students counted are students enrolled in at least one class this season; past students stay on file free. More students than your plan covers? Talk to us.

Every plan is month-to-month, with 30 days' notice to cancel. Locations are never limited or priced.

Prefer to pay yearly? 5% off when you pay for the year up front: Starter $672 a year, Studio $1,470 a year, Established $2,040 a year.

Every plan includes your first data load (one export from one system; unusually large moves are quoted before you commit) and one onboarding session.

Separate from your plan

Your website

StudioCore works with the website you already have, or we can build you one. In CAD, before HST.

Keep your site

Free

StudioCore runs on a subdomain of your site. Your site gets a Register button and a Parent login link.

Studio Template Site

$1,200 CAD

Our studio template with your branding, for a set price. You supply the text and images.

Custom Site

from $6,000 CAD

For more complex sites. A fixed quote after discovery.

Selling merch too?

Studio and Established include one ECStores Starter store, set up when you ask for it. On Starter, you can add a store from $49/mo. ECW never takes a percentage of your sales. Not memberships. Not merch. Ever. Stripe's processing fees apply.

How it works

Five steps from first look to first registration season.

1 — Free Studio Snapshot

A short review of your current site, registration flow, and billing setup. Plain-English findings, no obligation.

2 — Proposal

A written proposal naming your plan, any website work, and the timeline. No quote-only mystery.

3 — Migration or build

We load your data, or set you up from scratch. You keep teaching.

4 — Onboarding

An onboarding session that teaches you to run your schedule, families, and registrations yourself.

5 — Fall-ready

Live before registration season, not scrambling during it.

Built for

Dance studios Gymnastics Martial arts Yoga & pilates Fitness & gyms Clubs & associations

Timing matters

Fall registration is the busiest season for kids' programs, with a second wave in January. Set up in the quiet months so you are live before the rush — not scrambling during it.

Questions studio owners ask

You do. Your family and member records are yours, with full admin access from day one. If you ever leave, we hand you a copy of your data — we hand over, we do not hold hostage.

That is your current provider's decision, not ours. Mindbody's terms, for example, leave cardholder data out of the data it makes available after termination, so we ask in writing before we plan the switch. If the cards cannot move, each member adds a card once, the first time they pay on your new site.

No lock-in contracts. Your plan is month-to-month, and you can cancel with 30 days' notice. If you choose to pay for a year up front, that year runs to its end date and is not refunded.

Stripe's standard processing fees, paid to Stripe — the same as using Stripe on your own. Payments go straight into your own Stripe account, and EastCoast WebCraft does not take a cut of your class, membership, or merch payments. Your cost to us is the flat monthly plan, plus any website work you choose.

A student enrolled in at least one class this season. Past students stay on file and do not count toward your plan. Studios with several locations pay the same: we never limit or charge for locations.

Ready to see what your studio could run on?

Start with a free Studio Snapshot — we look at your site, your registration flow, and your billing, and tell you plainly what we would change. No obligation, no sales pitch.